Subjects for our Etiquette Certification & Licensing Program

You Receive Training in All of the Following Subjects:

1. Introduction to Etiquette

  1. History of Etiquette

  2. Three Core Values

  3. Kind Words and Phrases 

  4. Respect and Consideration Towards Others

2. Dining Etiquette

  1. Table Service and Settings

  2. A Proper Dining Experience: Start to Finish

  3. American Style Dining

  4. Continental Style Dining

  5. Appetizers

  6. Eating Various Foods

  7. Delivering a Toast

  8. Dining Do’s and Don’ts

  9. Dining Dilemmas

  10. Interaction with Others During Mealtime

  11. Paying for the Meal

  12. Mindful Manners at Mealtime

3. Business Etiquette

Conduct and Behavior in the workplace

  1. Proper introductions to CEO's 

  2. Chivalry in the Workplace 

  3. What to Say to a Co-worker When… 

  4. Business Meeting Etiquette 

  5. Workspace Management 

Technology and Business

  1. Email and Phone Communication

  2. Video Conferencing Etiquette 

  3. Internet Use at Work   

  4. Social Media and Business 

Making Connections in the Business Arena

  1. Job interview Etiquette 

  2. Networking Etiquette 

  3. The Art of the Business Meal

4. Etiquette for Adults

Self Presentation Skills

  1. Body Language and Posture 

  2. Sitting Properly 

  3. Standing Correctly

  4. Walking Correctly

  5. Shaking Hands 

  6. Eye Contact 

  7. Graceful and Mannerly Behavior 

  8. Self-Confidence

Communication Skills

  1. Voice and Vocabulary 

  2. Introductions 

  3. Conversations 

  4. Small Talk 

  5. What to Say When 

  6. Email and Phone Communication 

  7. Thank You Notes

Proper Social Skills and Interactions

  1. Social Awareness 

  2. Cell Phone Etiquette 

  3. Modern Gentleman and Ladylike Behavior 

  4. Dating Etiquette

  5. Internet Dating 

  6. Date Night Decorum

  7. Social Media Etiquette

Public Behavior

  1. Flag Etiquette and Our National Anthem 

  2. Elevators Doors and Cars 

  3. Tipping Etiquette 

  4. Airplane Travel Etiquette

5. Etiquette for College Students

Workplace Prep

  1. College Visits and Tours 

  2. Asking for Letters of Recommendations 

  3. Job interview Etiquette

Travel

  1. Airplane Travel Etiquette

  2. Trains, Buses, and Cars 

  3. Hotel and Air BNB stays 

  4. Behavior at Museums, Theaters. and National Monuments

  5. Behavior When Visiting Corporate Offices

6. Teen Etiquette

Kindness

  1. Three Core Values of Etiquette 

  2. Kind Words and Phrases 

  3. Polite Behavior for Children 

  4. Respect and Consideration Towards Others

Communication and Conduct

  1. Body Language 

  2. Phone Communication 

  3. Small Talk 

  4. Addressing Officials 

  5. Introductions 

  6. Self Conduct and Behavior 

  7. Thank You Notes 

Self Presentation

  1. Style and Grooming 

  2. Walking Correctly

  3. Standing Correctly

  4. Sitting Properly

  5. Shaking Hands 

  6. Gentleman and Lady-like Behavior 

  7. Elevator and Car Doors 

  8. Wardrobe 

Technology

  1. Social Media 

  2. Introduction to Social Media

  3. Email 

  4. Texting

  5. Responsible Use and Digital Footprint

  6. Social Awareness 

Social Life

  1. Dating 

  2. Prom Etiquette 

  3. Pep Rallies 

  4. Friendship 

  5. Flag Etiquette  

  6. School Ambassadors 

  7. School Assemblies 

Travel

  1. Airplane Travel Etiquette

  2. Trains, Buses, and Cars 

  3. Hotels and Air BNB Stays

  4. Behavior at Museums, Theaters. and National Monuments

  5. Behavior When Visiting Corporate Offices

7. Children’s Etiquette

Kindness

  1. Three Core Values of Etiquette

  2. Kind Words and Phrases

  3. Polite Behavior for Children

  4. Respect and Consideration Towards Others

Self Presentation

  1. Hygiene

  2. Body Language and Posture

  3. Sitting Properly 

  4. Standing Correctly

  5. Walking Correctly

  6. Shaking Hands 

  7. Eye Contact 

  8. Self-Confidence

Communication Skills

  1. Conversation Skills 

  2. Talking to Adults 

  3. Introductions 

  4. Thank You Notes

Proper Public Behavior

  1. Flag Etiquette and Our National Anthem

  2. Making Good Choices When I’m Out

  3. Elevator and Car Doors

Behavior at School

  1. Manners and Friendship 

  2. Special Activities at School 

  3. Good Sportsmanship

 8 Business Development

  1. Understanding The Swann School Licensing Structure

  2. Business Set-Up Checklist

  3. Infrastructure for your Swann School

  4. Systems for your Swann School

9 Running Your Business

  1. Research Your Competitors

  2. Your Board of Advisors

  3. Your Support Team

  4. Your Company Email

  5. Presentation and Workshop Opportunities

  6. Marketing Ideas

  7. Courses

  8. Grand Opening/Launch Party

  9. Hosting Your First Class